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ISBN : ISSN: 2516-2705 E-ISSN: 2516-2713
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The Journal of African Films & Diaspora Studies (JAFDIS) recognizes the dynamism of society and the forces that drive social change. Some of the drivers of societal change and advancement from certain disciplines have not been given adequate recognition and attention. As a result, the contributions of researchers, academics, policymakers, and practitioners from those areas are under-reported and misreported. The greatest victims of this unhealthy practice appear to be those of Diaspora Studies, Performance and Communication, Arts as well as Films, especially, in the continent of Africa. This Journal was established specifically to address this challenge, and it has been consistent in promoting this cause since its inception. Practitioners, researchers, policymakers, and academics have leveraged the platform provided by this Journal to publish their research outputs, project their contributions and respective disciplines in an unbiased manner, as evident in the Issues of the Journal. The thrust of the subject matter in this Issue is unique. It treats primarily, communications impact in the digital age from the new media and traditional or mainstream media perspectives on the society. These include the media and the following aims as well as findings as expressed from these artciles: • human rights advancement and sexuality: ‘this paper concludes there is a positive development in human rights awareness as seen through advertisements and campaigns that use LGBTIQ+ communities in a positive light across the world’; • public health education and enlightenment: ‘interesting to note that this study reviewed the expected role of the mass media in setting an agenda of public benefit with a view to achieving the Sustainable Development Goal of ensuring healthy lives and the promotion of well-being for all at all ages’; • marketing and advertising: ‘in this paper, the findings show that authors have a challenge in terms of identifying the right target market on their social media accounts. The findings further show that social media platforms do not necessarily guarantee sales; instead, they are crucial for creating awareness’; • electioneering, elections, electoral process: ‘the study further shows that electorate behaviours keep changing due to information available on social media platforms. The platforms help them define their views about a particular party, political actors, and their reaction to an election outcome’; • civic engagement and participation: ‘which, its findings showed that there is a shifting notion of communities and that young people are using social media to interact and solve issues that affect them in their ‘communities’. Young people also use social media to get news, to discuss community development issues and to help others within their social networks to address challenges they face individually or collectively. The study concludes that social networks are important tools for promoting civic engagement’. The confidence reposed in us concerning the selection of articles and the publication process stands us out. Concerning issues of compliance and adhering to the specifications of the Journal and responding to the issues raised by the Reviewers, we commend all the contributors. To our anonymous Reviewers, we are grateful for your invaluable time and painstaking efforts. We also acknowledge the commitment of the Journal's publishers, Adonis & Abbey Publishers.